Realty Broker Office Uses Theme Email to Recruit Agents

Arcadia, CA – February 12, 2008:  What device did you use to check your email today?  Perhaps you used your blackberry, cell phone, portable device, or your computer.  Email has become a staple in today’s communication.

Email is used by everyone.  Whether informing of an open house, event, new listings, real estate news or networking.  People check their email.  With email having such a daily impact, our research team took a look at how email is being used for recruiting.

A new emerging technique is “Email Themes”.  The approach is to focus your email message to a specific topic or theme involving your potential recruits.  Using email theme you can reach your recruits at a personal level.

“The current market conditions have agents looking for answers and a good road map to follow.  Agents want to join a broker who can help guide the way”, states Jerry Franklin, Marketing & Sales Executive with Technology Mix, the creators of the Realty Broker Office software.  “Our research team found that even with email, recruiting is possible.  You just have to provide a good theme message.”

You should decide on key focus area and draft the email around that theme.  Keep the message simple, to the point and easy to read.  We’ve posted a sample theme email online.

More information about theme email and using them to improve your recruiting efforts can be found on the company’s website at www.RealtyBrokerOffice.com and by calling Technology Mix at (866) 459-4597 x252.

About Technology Mix, Inc. - Technology Mix is the leader in internet real estate software; headquartered in Arcadia, California.  Real estate software solutions provided by Technology Mix include Realty Broker Office, RBO Commercial, RBO Rental, RBO Residential, and RBO Land.  Technology Mix delivers it client-driven real estate software solutions through strategic alliances, internet and a direct sales force.  For more information, visit www.TechnologyMix.com.