You’ve Conducted the Webinar, Now Get the Clients
.1. Within the first 24 hours after the webinar, reach out to all registrants—whether or not they attended.
.2. Send a brief “thank you” email to attendees, along with a PDF of the slides and a link to access an encore of your webinar.
.3. Send a “sorry we missed you” email along with the same documents and
link to the no-shows.
.4. After you have reached out to your leads, follow-up by telling them what to do next. Should they contact you with questions? Should they sign-up for an exclusive virtual tour?
By giving them an explicit call to action, you’ll have a better shot at growing those relationships from webinar participants to happy clients.